Privacy Policy

1. Introduction

Golden Valley Heating & Air ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or communicate with us via phone, email, or text message.

2. Information We Collect

We may collect the following types of information:

• Personal Information: Name, email address, phone number, physical address, and service preferences
• Service Information: Details about your HVAC system, service history, and appointment preferences
• Communication Records: Records of your communications with us via phone, email, text message, or through our website
• Technical Information: IP address, browser type, device information, and website usage data
• Location Information: General location information to provide local services
• Advertising and Lead Generation Information: Information you provide through third-party advertising platforms including Facebook Lead Ads, Google Lead Form Extensions, and other paid advertising campaigns. When you submit your information through these platforms, you consent to us receiving and using that information to contact you via phone, email, and text message (if you opt in to SMS)

3. SMS/Text Messaging Consent (A2P Compliance)

By providing your mobile phone number and opting in to receive text messages from Golden Valley Heating & Air, you expressly consent to receive:

• Appointment confirmations and reminders
• Service updates and technician arrival notifications
• Promotional offers and special discounts (if opted in)
• Customer service communications

Message Frequency: Message frequency varies. You may receive up to 4 messages per month for service-related communications, and additional messages if you opt in to promotional communications.

Message and Data Rates: Standard message and data rates may apply from your mobile carrier. Please contact your carrier for details about your messaging plan.

Opt-Out Instructions: You may opt out of receiving text messages at any time by:

• Replying STOP to any text message you receive from us
• Contacting us at (209) 233-0361
• Emailing us at [email protected]

After opting out, you will receive one final confirmation message. You may continue to receive text messages for a short period while we process your request.

Help: For help or more information, text HELP to any message or contact us at (209) 233-0361.

Carrier Liability: Carriers are not liable for delayed or undelivered messages. We are not responsible for any delays or failures in message delivery caused by your mobile carrier.

4. How We Use Your Information

We use your information for the following purposes:

• To provide and deliver HVAC services you request
• To schedule appointments and send service reminders
• To communicate with you via phone, email, or text message
• To process payments and maintain service records
• To send promotional offers and marketing communications (with your consent)
• To improve our services and customer experience
• To comply with legal obligations and protect our rights

5. How We Share Your Information

We do not sell your personal information. We may share your information with:

• Service Providers: Third-party companies that help us operate our business (e.g., scheduling software, payment processors, SMS service providers like GoHighLevel)
• Advertising Platforms: We receive lead information from Facebook (Meta), Google, and other advertising platforms when you submit forms through their ad campaigns. These platforms share your contact information with us based on your submission through their lead forms
• Legal Requirements: When required by law, court order, or government regulation
• Business Transfers: In connection with a merger, acquisition, or sale of assets
• With Your Consent: When you explicitly authorize us to share your information

5.1. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to improve your experience on our website. Cookies are small text files stored on your device that help us:

• Remember your preferences and settings
• Analyze website traffic and usage patterns
• Improve our website functionality and user experience
• Track the effectiveness of our marketing campaigns

Types of Cookies We Use:

• Essential Cookies: Required for website functionality (e.g., form submissions, security)
• Analytics Cookies: Help us understand how visitors use our website (e.g., Google Analytics)
• Marketing Cookies: Track advertising campaign performance (e.g., Facebook Pixel, Google Ads)

Managing Cookies: You can control cookies through your browser settings. Most browsers allow you to refuse cookies or delete existing cookies. However, disabling cookies may affect website functionality.

Third-Party Tracking: We use third-party services like Google Analytics, Facebook Pixel, and Google Ads that may collect information about your online activities over time and across different websites.

5.2. Mobile Information Sharing

When you provide your mobile phone number through our website forms or opt in to receive text messages, we may share your mobile information with:

• SMS Service Providers: We use GoHighLevel and other SMS platforms to send text messages. Your phone number and message content are shared with these providers to deliver messages.
• Mobile Carriers: Your mobile carrier (AT&T, Verizon, T-Mobile, etc.) will have access to message content and delivery information.
• Analytics Platforms: We may share anonymized mobile engagement data (e.g., message open rates, click rates) with analytics tools to improve our messaging campaigns.

We do NOT:

• Sell your mobile phone number to third parties
• Share your mobile information for third-party marketing purposes without your consent
• Use your mobile number for purposes other than those disclosed in this Privacy Policy

Your Rights: You can opt out of SMS messages at any time by replying STOP. After opting out, we will no longer share your mobile number with SMS service providers for messaging purposes, but we may retain it for record-keeping and compliance.

6. Data Security

We implement reasonable security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Your Privacy Rights

Depending on your location, you may have the following rights:

• Access and receive a copy of your personal information
• Correct inaccurate or incomplete information
• Request deletion of your personal information
• Opt out of marketing communications
• Opt out of SMS/text messages (see Section 3)

To exercise these rights, contact us at (209) 233-0361 or [email protected].

8. Children's Privacy

Our services are not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated policy on our website with a new "Last Updated" date. Your continued use of our services after changes are posted constitutes your acceptance of the updated policy.

10. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us: